The Challenge An international fitness franchisor needed to update their vendor management system and processes. They wanted to create an efficient B2B marketplace that would connect their franchisees to their supply network and: • Simplify the ordering process for franchisees • Support international growth plans • Enable supplier management of product information • Optimize shipping and freight options • Simplify payments for franchisees • Create visibility to analytics and reporting on franchise operations The Sitecore Solution The global fitness franchisor came to Sitecore looking for a partner to build and maintain a modern, private B2B Marketplace, as well as the technology to handle the complex network of franchisees and suppliers. This new business model allowed the franchisor

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