Generating superior customer and sales experience to drive revenue growth through on-time and in-full orders
Generating superior customer and sales experience to drive revenue growth through on-time and in-full orders
4 PagesDESIGN • TRANSFORM • RUN Generating superior customer and sales experience to drive revenue growth through on-time and in-full orders Generatin G Consumer Goods impa Ct Case Study Client A leading North American food and beverage company with a household penetration of 98% industry Consumer packaged goods Business need addressed Improved customer experience, increased customer loyalty, and reduced costs Genpact solution • Reimagined the end-to-end order to cash (O2C) process • Leveraged Genpact’s proprietary Customer Experience, Sales Experience, Complexity, Risk (CSCR) framework to increase customer loyalty and operational productivity Business impact • Enhanced standardization and simplification • Enhanced customer experience • Reduced cost and margin pressureBusiness chal
