GAINSIGHT’S MARKETING CHALLENGES  Key account planning and strategy was slowed by lack of reliable company data and demographics  Lead delivery was slow due to an inaccurate marketing database  Needed more complete data to develop a vertical marketing strategy InsideView helped us scale our marketing efforts and meet our revenue goals. -Lauren Olerich Sr. Manager, Lead Generation|Gainsight Gainsight Increases Inquiry-to- Opportunity Rate by 3X Gainsight is a leading provider of customer success solutions. After establishing themselves in the forefront of a growing market opportunity, it was time to accelerate revenue and take the lead. Increasing sales and marketing productivity was their next big challenge. Inquiry to Opportunity Rate Increased by 300% Leads per Quarter

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