Case Study
Fostering User Adoption at Tower Research Capital
CHALLENGE S Tower Research Capital seeked a solution that would engage all levels of the organization. Employees were reluctant to use their home-grown solution because it was sluggish and lacked an effective feature set. Greenhouse provided the functionality Tower Research Capital needed to foster participation in the recruiting process. • Increasing efficiency and effectiveness of recruiting operations • Running complex searches to find specific candidates within their database • Increasing ease-of-use for all users without sacrificing functionality • Empowering non-recruiters to help refer and source candidates SOLUTION Tower Research Capital partnered with Greenhouse to enable employees to refer, interview, and collaborate. Greenhouse made it easy to track new candidates