Case Study
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Grind to Streamlined: K.Motion Direct Store Delivery scales, future-proofs Peet’s Coffee Company profile You could almost say that Alfred Peet had coffee in his blood. From humble beginnings working with his father in coffee wholesale and for various coffee importers, Peet’s Coffee and Tea Company has become a billion-dollar enterprise built on a hill of beans. Since cutting the ribbon on Alfred’s first coffee shop in 1966, Peet’s Coffee has grown rapidly. This includes: • A steadily growing network of 250 coffee bars that also feature specialty teas and bakery products. This includes expansion to Shanghai, China in 2017. • Bottled cold-brewed coffee is widely available in retail stores, major grocery chains and coffee bars. • Packaged products available in 17,000 grocery outl