Digital Ads Amplify a Mobile Rebate Promotion
Digital Ads Amplify a Mobile Rebate Promotion
3 Pages© 2016 MaxPoint Interactive, Inc. | CONFIDENTIAL 1 Digital Ads Amplify a Mobile Rebate Promotion GOAL A frozen food brand developed a Halloween-themed promotion with a rebate offer redeemable via a mobile app. The brand wanted to drive more shoppers to the rebate offer using a digital ad overlay. STRATEGY MaxPoint’s Digital Zip ® ad technology was chosen for its ability to: Maximize reach of targeted shoppers around the retailer’s top-selling
