Investing in lead quality on LinkedIn has helped the rapid-growth tech business book more valuable sales opportunities – and secure a business pipeline representing ROI of over 475%. page 1 of 2 Challenge • • • • Target IT and marketing decision-makers at relevant, enterprise-level businesses with 1,000 employees or more Generate a strong flow of Marketing Qualified Leads (MQLs) to support rapid business growth Educate and inform leads to ensure a strong flow to meetings and active sales opportunities Deliver a positive Return on Investment (ROI) in terms of projected Monthly Recurring Revenue (MRR) Solution • • • • Sponsored Content targeting relevant decision-makers at larger enterprises with clear messaging around Templafy’s brand consistency software and strong

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