Case Study

Replicon reaches buyers at prime decision-making stage and builds quality lead pipeline

Replicon reaches buyers at prime decision-making stage and builds quality lead pipeline

Replicon Case Study Replicon reaches buyers at prime decision-making stage and builds quality lead pipeline Engaging in buyer discussions early Now that customers make decisions about buying software solutions much earlier in the sales cycle, the marketing team at Replicon, a SaaS workforce management solutions provider, has to reach out to prospects sooner. “We have to be engaged in buyer discussions from the beginning,” says Brett Chester

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