The Challenge With the project already underway, we had only two months to provide an uninterrupted web experience and improved natural search results during a pivotal time of year. To lead the largest branded marketer of children’s clothing in the U.S. through a major digital initiative for two of their iconic brands, Carter’s and OshKosh. Carter's Streamlining the consumer’s website experience to increase salesDirector of SEO, iProspect Herndon Hasty The Results 47% increased unique visitors 24% increased sales 34% increased orders 53% increased session time on the site From strategy to execution, this program was delivered in less than 1 month, resulting in a 15:1 return on investment and a direct and immediate impact to Carter's business. We expected to see growth as a result of creat

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