Building a Hub For Patient Interaction and Conversions © Copyright 2022 Mercury Healthcare, Inc. All rights reserved. BACKGROUND Based in Central Oregon, St. Charles Health System wanted to reimagine its website to create the best experience for patients. The marketing team met with their CEO and IT team to obtain resources and identify a web partner that would help them not just design a new website, but also host it, implement a user-friendly content management system (CMS), and provide physician profile promotion. To achieve this kind of digital innovation, they partnered with Mercury Healthcare. SOLUTION In delivering a modern website that met the prioritized needs of St. Charles Health System, the Mercury Healthcare team conducted a full audit of existing digital assets

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