Company Overview BDG (formerly known as Bustle Digital Group) is one of the fastest-growing global publishers in modern media, home to a portfolio of distinct media brands: Bustle, Elite Daily, Input, Inverse, Mic, NYLON, Romper, the Zoe Report, and W Media. Publisher EMEA 2021 BDG benefits with an audience-first, personalized approachBDG’s varied publications enable it to provide a range of content, but the challenge is determining what content connects with its audiences. To reach and engage its audiences, BDG needed real-time insights to understand that audience, what is on their minds, and what is driving their consumption behavior. CHALLENGE Working with Quantcast, BDG was able to gain audience insights about how its content is resonating and being engaged with, by whic

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