Powered by AppNexus | info@appnexus.com | www.appnexus.com | ©2018 AppNexus Inc. All Rights Reserved. CASE STUDY Ranker Increases Video Revenues By 70% With Prebid A pp N e x u s + R a n ke r THE CHALLENGE Ranker wanted to grow video revenues by duplicating its display header bidding success Ranker is a data-driven media company that harnesses the wisdom of the crowd to produce engaging, list-based content designed to answer a wide range of questions— from watercooler topics like “What are the best movies of all time?” to more practical matters like “What are the best car values on the market today?” Powered by the user-submitted opinions of its visitors and a deep desire to delight online content consumers, Ranker generates 55 million unique visitors each month, with

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