Case Study
After partnering with Relatable to apply influencer marketing to their full marketing funnel, Lifesum saw immediate growth in this new approach.
After partnering with Relatable to apply influencer marketing to their full marketing funnel, Lifesum saw immediate growth in this new approach.
500,000+ Installs and counting Consistent and Predictable ROI 500k+ Installs 200+ Influencers 100+ Videos Relatable was brought onboard in early 2017, and after only six months, Lifesum’s own reporting shows that influencer campaigns can directly be credited for more than 500,000+ app installs. After partnering with Relatable to apply influencer marketing to their full marketing funnel, Lifesum saw immediate growth in this new approach. As each new video continued to drive results, they continued to shift more of their marketing budget to influencers. Before long, it was a top grossing app in the Health & Fitness category. With hundreds of videos and Instagram posts in 10+ different countries so far, new influencers are brought onboard based on their level of historic performan