Case Study

Adore Me Significantly Increases Revenues and Order Volume, Using Optimove’s Customer Marketing Cloud

Adore Me Significantly Increases Revenues and Order Volume, Using Optimove’s Customer Marketing Cloud

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Adore Me, a growing online lingerie brand, sought to enhance its customer communications with personalized messaging and multi-channel campaign automation. By implementing Optimove, they achieved significant improvements in customer engagement, including a 15% increase in monthly revenue, 22% growth in average order amounts, and a 2.3x increase in active customers. The brand now manages over 66 unique customer personas, with 85% of campaigns fully automated, leveraging channels like email, mobile push notifications, and Facebook Custom Audiences.

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