CASE STUDY | CONFIDENTIAL | PAGE 1 CASE STUDY A LEADERSHIP CHALLENGE TO MAKE BETTER COMMERCIAL DECISIONS THE CHALLENGE A major international investment bank, seeking to grow profitability and shareholder value, contacted Kaplan with the requirement to improve effectiveness among the workforce. Whereas in previous, more buoyant times, the approach to do this would have been revenue focussed, the leaner economy meant there was a need to control costs. The client felt that there were two key drivers for success: commercially and financially astute decision-making (based on a proper understanding of how the bank made and lost money) and people’s ability to work more effectively together and find better and cheaper ways of working. OU

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