A global market leader in controlled force equipment and solutions had never before de ned or documented their brand and all related expressions
A global market leader in controlled force equipment and solutions had never before de ned or documented their brand and all related expressions
1 Pages©2017 BrandDirections. All rights protected and reserved. A Woman-Owned Business Enterprise SCOPE OF WORK Brand Benchmark Study Brand Communications Audit Brand Core Development Brand Architecture Development Brand Visual System Design Brand Standards Develop - ment Case Study | Enerpac – Global Brand Standards Defining Every Detail 333 North Commercial Street, Suite 200, Neenah, WI 54956 | 920.725.4848 | brand-directions.com Challenge Enerpac, a global leader in the manufacturing of hydraulically driven jacks, lifts and positioning equipment had never defined or documented their brand and all related expressions. They were experiencing inconsistent presentations of their brand logo and the related communication pieces diluting their brand in the marketplace. Bran
