Transform your Call Center from a Cost Hub to a Revenue Generator Rather than simply solving problems and answering questions, agents can deliver enhanced value by recommending relevant products and services. If your customer support center is just a place where problems are solved, then it’s likely just a cost center. But if your agents are making personalized product and service recommendations, then they can be generating revenue too. Often, all you need to transform your call center from a cost hub to a revenue generator is a bit of information. Follow these five steps to build and arm your agents with a Next Best Offer predictive model.

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