This datasheet explains how Zendesk Sunshine Conversational Data Orchestration enables organizations to automate workflows and integrate conversational data across Zendesk and external systems. It highlights how eliminating data silos allows customer activity and events to trigger real-time actions using custom business logic. Powered by Zendesk Integration Services, the solution provides prebuilt middleware for API orchestration, authentication, and conditional logic, enabling faster development without heavy engineering effort. The sheet outlines benefits such as faster response times, personalized interactions based on customer behavior, and a more unified customer view. Use cases include automating refunds, tagging customers based on activity, closing duplicate tickets, enriching ticke

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