The 2024 Industry Benchmarks report analyzes benefits engagement across 4.4 million employees, showing that 85% struggle to understand their benefits, creating pressure on HR to drive value amid rising costs. Personalization is identified as the key to improving outcomes, with AI tools like Sofia and decision support driving right-fit plan selection and higher engagement. Industry-specific insights reveal differences: finance employees are more financially prepared, healthcare workers seek 24/7 access, retail and hospitality employees are less financially secure, and construction workers underutilize available tools. Across all sectors, personalization boosts savings, engagement, and overall program effectiveness.

Join for free to read