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INNOVATING TALENT MANAGEMENT STRATEGIES in the Automotive Aftermarket Industry

INNOVATING TALENT MANAGEMENT STRATEGIES in the Automotive Aftermarket Industry

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In the automotive aftermarket industry, top-tier talent—especially technicians and support staff—is essential for competitive advantage amid widespread shortages. Recruitment is critical, but long-term success hinges on effective onboarding and continuous training. Embedding incentives like signing bonuses, referral rewards, gamified onboarding, and training-based point systems boosts engagement and retention. Strategies such as personalized learning paths, leaderboard challenges, and recognition programs not only develop skills but also foster brand loyalty, helping companies attract and keep high-performing teams.

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