This infographic outlines a structured framework for scaling influencer marketing programs. Page 1 presents five sequential steps: discovering and recruiting the right influencers, defining performance-based KPIs, tracking success with full-funnel metrics, remaining flexible by diversifying influencer portfolios, and scaling through automation. Data points show that 71% of social media users are more likely to purchase based on influencer recommendations and 54% research products on social platforms. Visuals emphasize diversifying creators across tiers, avoiding overreliance on single partners, and using end-to-end technology to track engagement, revenue, and customer journeys. The message reinforces that scalable influencer programs require strategic foundations, performance accountabilit

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