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The Big Book of Modern Marketing Plays: 15 Ways to Maximize Your Marketing ROI

The Big Book of Modern Marketing Plays: 15 Ways to Maximize Your Marketing ROI

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Pages 19 Pages

This guide provides a collection of go-to-market strategies, focusing on account segmentation, intent signals, event targeting, ABM, and customer win-back tactics. It offers actionable steps and triggers for setting up data-driven campaigns to enhance engagement and ROI.

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