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LEAD GENERATION: DATA-INSPIRED GUIDES TO B2B SALES & MARKETING

LEAD GENERATION: DATA-INSPIRED GUIDES TO B2B SALES & MARKETING

Dun & Bradstreet
Pages 6 Pages

This is a guide on using data to enhance B2B lead generation, focusing on improving lead quality, leveraging predictive targeting, optimizing digital experiences, and utilizing marketing tools like CRM integrations and email automation. It emphasizes aligning sales and marketing through data-driven strategies.

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