CRM and Marketing Automation Integration Simplified - What it is, Why it Matters and What to Expect.
CRM and Marketing Automation Integration Simplified - What it is, Why it Matters and What to Expect.
8 PagesWho will find this helpful? You may have a CRM and no marketing automation platform or you have an integrated solution but are unhappy with it. In order to make informed decisions on your tech stack, such as if you should adopt or switch platforms or not, it’s essential to understand your requirements and needs out of a solution. That extends to understanding how important it is for a native integration between your marketing automation platform and CRM.
