WFG National Title Insurance Company’s Founder and Executive Chairman, Patrick F. Stone, had a vision to create a better Real Estate Transaction Experience for all parties involved. He noticed that even though some luxury cars cost as much as a house, buying one only takes a matter of hours, whereas real estate transactions take weeks or months to complete. Patrick’s vision was to make the experience more efficient for all parties involved by integrating the different vendor technologies, eliminating repetitive rekeying of data, and enabling sharing of data across multiple platforms. To become a more efficient, tech-driven company, WFG needed to implement automation at every step along the customer journey, beginning with sales and marketing.

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