As a sales leader, you probably spend a good deal of time thinking about sales quotas. And why wouldn’t you? Quotas offer sales leaders a quick, simple, and effective metric by which to measure the performance of individual salespeople and your team as a whole. Why Do Sales Teams Miss Quota? Maybe that’s why sales quotas have proven to be such an enduring topic over the years. Consider some recent research about quotas revealed in the third edition of Salesforce’s State of Sales report (reflecting input from 2,900 sales professionals worldwide). Of all sales professionals surveyed, 57% said they were likely to miss quota in 2018.

Join for free to read