Ebook

Reducing fraud and friction in consumer experiences

Reducing fraud and friction in consumer experiences

Pages 9 Pages

This eBook explains how Telesign reduces fraud and friction in digital consumer experiences by combining identity verification with intelligent risk scoring. It highlights the rapid rise of cybercrime and cart abandonment caused by complex onboarding. Traditional fraud tools are inadequate against evolving threats like CNP and guest checkout fraud. Telesign’s Trust Engine uses phone intelligence, machine learning, and behavioral data to verify users, detect anomalies, and enable secure, low-friction onboarding. By delivering real-time risk assessment and adaptive authentication, Telesign helps global brands prevent fraud while maintaining seamless, trusted user interactions.

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