Informa TechTarget’s Priority Engine, when combined with 6sense, enables more efficient ABM campaigns by delivering precise account- and person-level intent data. With visibility into over 32M B2B buyers across 150+ content sites, Priority Engine helps marketers and sales teams uncover in-market accounts and active buying group members. Integration with 6sense, CRM, and sales tools ensures seamless data routing and real-time targeting. This combination enhances buyer journey insights, optimizes outreach, and accelerates pipeline generation by aligning qualified intent from both platforms—maximizing ROI and fueling high-impact, data-driven engagement strategies.

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