Case Study
WorkplaceDynamics - Outsourced CMO Catalyzes High Growth
WorkplaceDynamics - Outsourced CMO Catalyzes High Growth “We were a bootstrapped company that grew organically in revenue and product lines. To help us grow further, we had to think creatively, even if meant finding the executive marketing capacity outside our team.” Doug Claffey, CEO, WorkplaceDynamics, LLC WorkplaceDynamics, LLC, helps organizations build better workplaces by intelligently polling staff to gauge the state of their business. With the launch of a new product on the horizon, WorkplaceDynamics wanted to assemble the best marketing team it could, including an outsourced CMO. It engaged Chief Outsiders, Stijn Hendrikse, as an interim CMO to help quarterback a product launch, grow its existing business, and optimize its team for success. With the right strategic plan, people