Case Study

Women’s Health Products Reach Their Target Consumer In The Pharmacy's Family Planning And Vitamin Aisles

Women’s Health Products Reach Their Target Consumer In The Pharmacy's Family Planning And Vitamin Aisles

SUMMARY T wo Women's Health brands found a relevant audience in the pharmacy channel near over-the-counter remedies for menopausal symptoms.. The brands achieved excellent results, with an average lift of 16% in prescription volume. Case Study: Women’s Health Women’s Health products reach their target consumer in the pharmacy's Family Planning and Vitamin aisles Through strategic placement of Solutions at the Shelf ™ dispensers, two brands gene

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