Case Study

Winning Customers for Life

Winning Customers for Life

Customers want to feel wanted. In an age of fleeting customer loyalty, the sur- est path to business success is connecting with customers and engaging them at a personal level. Based in Silicon Valley before being acquired by Verint Systems, KANA Software is giving global companies the tools and systems they need to get to know their customers better and provide an exceptional experi- ence that creates customers for life. KANA is a leading provider of customer service solutions for email, call center, and Web. More than 600 companies and nearly half of the world’s largest 100 companies use KANA solutions to provide customer support teams with real-time guidance and advice for end user interactions, helping to improve agent productivity by as much as 75%, increase customer satisfacti

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