Case Study

Take As Prescribed

Take As Prescribed

CREATING MODERN MIRACLES Miracle medicines don’t just happen overnight. The pharmaceuticals that save lives and improve quality of life go through rigorous research, development, and testing for years before ever hitting shelves. For Otsuka Pharmaceuticals, the lengthy and arduous process is just a fact of life and a cost of doing business. The company has spent nearly a century focusing on creating solutions for better health worldwide. Today, Otsuka delivers innovative neuroscience, oncology, and cardio-renal medicines, and medical devices to more than 30 countries. But as its business footprint has grown, so have the challenges of delivering new products to an ever-growing list of global markets. “Each country has its own authority that oversees product safety testing, repor

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