Case Study

Wiley Uses BrightEdge To Overcome Algorithm Penalty And Capture $1,860,000+ Annually On Two Product Lines

Wiley Uses BrightEdge To Overcome Algorithm Penalty And Capture $1,860,000+ Annually On Two Product Lines

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THE PROBLEM Wiley is a 208-year old content publisher that is addressing a seismic transformation in the industry’s history -- digitization. They have a wealth of content and face the critical need to develop strong online visibility and trafc to their web sites and products. Their challenge is to capture search trafc for both existing and new content while dealing with growing competition and the ever-changing search environment. SEO Stra

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