URBN Meets Customers Wherever They Prefer THE STORY BEHIND THE SUCCESS web: jrni.com Urban Outfitters, Inc. (URBN) is a leading lifestyle products and services company which operates a portfolio of six global consumer brands including Anthropologie and BHLDN. Customer Profile email: sales@jrni.com Challenge • Find an effective way to engage customers • Deliver a solution that supports customer relationships while respecting social distancing Solution • Deploy JRNI Appointments across Anthropologie and BHLDN for in-person appointments • Leverage JRNI Appointments for support of virtual appointments Benefits • Able to offer continuous and seamless support of customers despite the pandemic • Engaged with 25,000 customers since April 2020 through virtual, email, and in-store

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