Case Study

Unleashing Accuracy for Business Success with AI-Powered Sales Forecasting

Unleashing Accuracy for Business Success with AI-Powered Sales Forecasting

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This document from SAP SE details their implementation of an internal AI-powered sales forecasting solution. Previously, SAP faced challenges with time-consuming verbal forecasting, manual data analysis limitations, and revenue predictability issues due to inaccurate sales forecasts for their vast number of sales opportunities. To address this, SAP leveraged AI and machine learning, deploying a predictive opportunity scoring solution on SAP Digital Boardroom and SAP HANA. This innovative approach analyzes historical sales data to predict opportunity success, enhancing transparency and generating actionable insights. The results include improved forecast accuracy, increased trust in predictions, optimized sales strategies, more effective resource allocation, and maximized revenue potential,

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