INRIX partnered with SafeGraph to combine vehicle trip data with rich POI information, creating Trips Plus to help investors gain actionable insights. This integration lets analysts track consumer visits, supply chain activity, and manufacturing trends to spot early signals of business performance. Previously, fragmented datasets made this difficult. Now, investors can correlate production and logistics with real-world consumer behaviors—for example, identifying mismatches between increased shipping and declining store visits. Trips Plus enables data-driven portfolio decisions, risk management, and alpha generation before trends hit earnings reports.

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