CASE STUDY Efficient data filters find detailed information, verify marketing display features, track inventory instantaneously, and find solutions while on-site. MARKETX: A TRUE BUSINESS PARTNER MARKETX: A TRUE BUSINESS PARTNER Under Armour Strengthens In-store Data Collection and Lifts the Bottom Line 2 CASE STUDY CASE STUDY UNDER ARMOUR “MarketX is a great, great company to partner with. Their field servicing tool allows us to create visibility into field conditions by reporting on what’s happening in real time.” – Holly Kelleher | Field Communications Manager at Under Armour ABOUT THE COMPANY Founded in 1996 by a University of Maryland football player, Kevin Plank, Under Armour is one of the world’s premier athletic apparel manufacturers. The brand’s identity is synonymous

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