CASE STUDY DATA DISCOVERIES USING MARKETX DATA DISCOVERIES USING MARKETX Dole Discovers 40% More Facings than the Competition Dole uses MarketX to monitor inventory, track competitive activity, and create shareable reports for both internal and third-party partners.2 CASE STUDY CASE STUDY DOLE ABOUT THE COMPANY Dole’s messaging zeroes in on the average, health- conscious individual, focusing on organic produce, nutritious meals, and active lifestyles The company continually supports nationwide educational programs to promote healthy eating habits and even founded the “National 5 A Day for Better Health Program.” Dole’s commitment to freshness and product quality has led to a number of innovations in the agribusiness world, including the development of quality control measures, cr

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