Case Study

Turning the Retail Apocalypse into a Retail Boom with Advanced Analytics

Turning the Retail Apocalypse into a Retail Boom with Advanced Analytics

Pages 4 Pages

Vladimir Komarov Manager, Advanced Analytics at ShopperTrak Turning the Retail Apocalypse into a Retail Boom with Advanced Analytics AUGUST 6, 2019 - VIEW ONLINE We are living in a time of commerce disruption. Online giants like Amazon have changed the way people shop. One-click ordering and next-day delivery make it easy for people to purchase the products they need from the comfort of their home, their office, or using their smartphones when they're out and about. The shift to e-commerce has made it harder for brick-and-mortar merchants to compete—and many traditional businesses have folded—but the retail apocalypse is not inevitable. There is something to be said for presence. Shoppers still find reassurance in the ability to see and touch a product and in h

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