Case Study

Triblio adds Company Surge as a key ingredient

Triblio adds Company Surge as a key ingredient

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“As a partner and a customer of Bombora, Intent data has been a key ingredient to our ABM program. It’s helped us surface actionable insights to drive cross-channel campaigns, engagement with target accounts, and pipeline results.” Andrew Mahr Chief Customer Officer, Triblio © 2020 Bombora www.bombora.com/data @bomboradata Triblio provides Account-Based Marketing (ABM) software to generate demand and engagement from target accounts. As a long-time Bombora partner, Triblio is well aware of the changing B2B buying landscape that makes Intent data critical to any tech stack. Buying behavior has changed drastically over the past decade. 60-80% of the purchase journey is complete prior to prospects completing a lead form. And 45% of all prospects that do started engaging 90

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