TravelSupermarket: Getting cut through ahead of the busiest time for the travel industry - Brands2Life To help drive sales for TravelSupermarket ahead of the Easter break, a busy time for the travel industry, we tapped into holidaymaking habits to create an insightful, trend-setting story which set the news agenda. We analysed three years’ worth of TravelSupermarket site data to reveal the most popular holiday destinations. The research found that British tourists chose to travel further afield, amid terrorist concerns closer to home. This research was published in a number of key publications, including a dedicated article on the Mail Online, and additional pieces across the board, such as The Metro, Telegraph Online and the Daily Mirror.

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