Seamless transition boosts sales In just 5 months, Tomatina transitioned 96% of its previous loyalty program’s active members to Thanx. Once transitioned, Thanx boosted average check size of enrolled customers by 39%. A great experience improves engagement With the previous program, only 51% of customers remained active 6 months after signing up. With Thanx, 82% remained active after 6 months — a 61% improvement in program engagement. Personalization activates VIPs Tomatina’s VIP program saw 35% redemption on targeted offers to their VIPs — a 3.5X improvement from other loyalty programs. Upon redemption, VIPs spent 37% more than average, further boosting sales. T omatina reward program $10 off purchase after spending $200. Sign-up reward Free garlic knots just for signing up. S

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