Case Study

Mixt finds success with Thanx after ditching plastic loyalty cards.

Mixt finds success with Thanx after ditching plastic loyalty cards.

Pages 2 Pages

Customers return faster After launching Thanx, customers returned 54% faster than ever before, netting Mixt increased sales equal to one additional weekly visit per customer. Customers are highly active Within months after launching, Mixt was tracking 30% of their transactional data through Thanx- enrollment in their loyalty program skyrocketed vs. plastic cards. Customers remain engaged 78% of Thanx customers completed account registra- tion (vs. 26% for the plastic card program). 83% of all completed signups remained active within three months (vs. 18% for plastic cards), resulting in a more active customer base. Mixt finds success with Thanx after ditching plastic loyalty cards. 54% Thanx users make repeat purchases 54% faster than non-Thanx users 83% Of Mixt’s loyalty pr

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