Case Study

The Times - successfully reduced customer churn and increased sales, customer satisfaction and subscriptions

The Times - successfully reduced customer churn and increased sales, customer satisfaction and subscriptions

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Back in 2013 British national newspaper The Times contacted GFM to help them transform the customer service delivered to their readership through a totally integrated Omni-channel solution. The client wanted us to act as a full brand extension and deliver their customer services in a way that reflected their company culture and values. The primary goals were to increase customer satisfaction and retention.

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