Case Study

The Plume communications network

The Plume communications network

Pages 4 Pages

t +44 (0)1 17 941 1 200 www.thisishome.co.uk © Home 2017. All rights reserved. Mixing it up at Hershey When the lovely team at Hershey approached us to help them breathe life and personality into their expanding set of internal communications channels, we leapt at the chance! Rumours we were being paid in chocolate were sadly unfounded. Quality ingredients Just like chocolate, Hershey recognises that people consume information in different ways. Variety is vital. They wanted to help colleagues find the right channels for them, and make the content across their channels more consistent – the same news just sliced differently depending on the format. They also wanted to mix up business messages with employee-generated content via comments, blogs and articles. The idea was

Join for free to read