Case Study

The beauty of authentic consumer photos: How Feelunique drives shopper engagement and conversion

The beauty of authentic consumer photos: How Feelunique drives shopper engagement and conversion

Pages 4 Pages

1 AT A GLANCE Challenge Create a compelling digital shopping experience, while supporting the retailer’ s rapidly- growing catalog of products. Solution Leverage ratings and reviews and photos shared by customers on social channels by gathering the content and displaying it on the retailer’s site. Benefit More than 52,000 syndicated reviews from brands and photos from more than 1,250 users, generating hundreds of thousands of additional site interactions. Featured Solutions Bazaarvoice Curations The beauty of authentic consumer photos: How Feelunique drives shopper engagement and conversion Feelunique strives to give its online shoppers increased confidence to buy makeup, haircare, skincare and other beauty products online. The UK based company addresses this objective by

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