Case Study

Targeted Workshops To Promote Cultural Change

Targeted Workshops To Promote Cultural Change

Pages 3 Pages

ETS has a long-standing partnership with British Arab Commercial Bank (BACB), dating back to 2010 when we first ran their engagement survey. They approached us to ask for support in embedding cultural change at the bank in relation to promoting diversity and equality. Challenge: A big part of BACB’s brand identity is about valuing and celebrating diversity. They have employees based in London as well as North Africa and the Middle East, so their team is naturally very diverse with people of different races, religions and cultures coming together. They see it as a unique selling point of the bank and, as part of their commitment to high performance, their engagement survey measures questions relating to perceptions of fairness, equal opportunities and fostering a culture of diversity

Join for free to read