Case Study

How 360 Degree Feedback Is Driving Cultural Change

How 360 Degree Feedback Is Driving Cultural Change

Pages 3 Pages

Penguin and Random House came together in 2013 to form the world’s largest publisher, employing over 10,000 people worldwide. They appointed ETS as a partner in 2015 as they were keen to introduce a 360 degree feedback programme for employees. Challenge: Following the merging of the two publishers, and against a backdrop of a rapidly-evolving consumer marketplace and publishing industry, Penguin Random House needed to adapt its people strategy accordingly. Claire Thomas, Head of organisational development at Penguin Random House, explains: With the degree of change we were undergoing, we knew we needed to define the new organisation, to create a strong identity, to embed new values and to bring about a cultural shift. We saw 360 as a key development tool to help us achieve this

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