E: Info@redlotus.com T: 852 2851 3369 W: redlotus.com 2601-02, AIA Kowloon Tower, Landmark East, 100 How Ming Street, Kwun Tong, Kowloon, Hong Kong. Case study Taking mobile ads to the next level using RedLotus’s RM5 DCO CLIENT: One of the world’s largest brewing companies. TARGET MARKETS: Hong Kong TARGET AUDIENCE • 18 – 35 years old with middle income level or above and beer drinkers. CAMPAIGN OBJECTIVES • To bring their fitting room to life by partnering with a well-known local fashion brand and constructing the fitting room at 3 different shop locations. • Raise awareness and draw foot traffic to all 3 fitting rooms to build its brand targeting and benefiting both genders in a shopping and fitting room environment. • To bring a unique experience to life in a fun and engaging

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