Taking company-wide PR strategy to new heights and better quantifying global brand impact
Taking company-wide PR strategy to new heights and better quantifying global brand impact
1 Pages“TrendKite is helping me teach an entire company about the value of PR. Being able to quickly pull reports that help quantify the positive impact our brand is having across the globe is PR gold.” GREG CHIEMINGO, SENIOR DIRECTOR OF COMMUNICATIONS THE PROBLEM Evaluating Global Brand Impact and Setting New PR Standards As the new Senior Director of Communications and only PR professional at Evernote headquarters, Greg Chiemingo, saw opportu
